Making it pop.
A little empathy goes a long way.
Website Redesigns
Redbud Advisors
- Website Build
- UX Redesign
- Graphic Design
Redbud Advisors wanted a site that was simple, visually differentiating, and communicated their services effectively. Messaging developed by Froiland.
Sobering Center
- UX Redesign
- Graphic Design
- Messaging and Communications Redesign
- Graphic Design Training for Staff
Centering messaging around public health and simplifying the pages was prioritized. Services offered by the Sobering Center are more robust than simply being a stay over spot after the bars let out. Comprehensive case management, safe transfer to recovery services, and coordination with other public health sSite build by 512 City Design & Marketing.
Full Services
Black Mamas ATX
- Website Build
- UX Redesign
- Graphic Design
- Fundraising/Development Support
- Strategic Planning
Prioritizing services and messaging focus to Black birthing and postpartum women was a critical component in this redesign. Work also included nonprofit development support, training, and strategic planning assistance.
The Christi Center
- Messaging redesign
- UX Redesign
- Graphic Design
- Fundraising/Development Support
- Strategic Planning
- Event Support
“Erika is a skilled communicator and brings a keen scene of design to her development work that is very user-friendly. Her ability to synthesize our programs and find new ways to leverage the work to donors was very helpful. I was particularly impressed by her ability to utilize our existing systems, processes, and team members to accomplish the work we needed to get done, while bringing a fresh new energy to it.”
– Lara George, Executive Director of Christi Center
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Email me.